IABC Asia-Pacific - IABC Asia Pacific

Leadership Institute Scholarship

12/2/2018

We are offering four scholarships (valued at $A 1,500) to leaders in our region to attend the upcoming International Leadership Institute in Long Beach in February 2019.

For more information on the Leadership Institute, click here.

LI is a wonderful opportunity for IABC chapter, regional and international leaders to come together to share best practices and learn how to create programs and services that keep members active and involved.

Evaluation of applications will take into consideration both financial need and merit. We encourage chapter leaders from chapters of all sizes and stages of development to apply. Application close EOD on 7 December.

Please complete the application form and send to: iabcasiapacific@gmail.com.

FREE WEBINAR: The Best Practices Of A Modern Social Executive

11/15/2018

You’re in the midst of the next social media evolution. Mobile video consumption has grown precipitously and the rise of video platforms and virtual reality are going to make a significant difference to the way everyone consumes content. In this period of accelerated digital evolution, how can executives make sure they survive- or stand out? And are socially inactive executives dinosaurs in the digital world?

So why is it important for executives to be social? One reason, consumers.

In 2015 the Financial Times reported 77 percent of consumers would buy more from their favorite brands if the company’s CEO was tweeting. A Brandfog survey also revealed 75 percent of consumers believe C-Suite social media engagement makes a brand seem more honest and trustworthy, up 7 percent from the previous survey. With public trust in institutions and ‘experts’ at an all time low, 2018 is the year of the authentic executive.

How can leaders effectively and authentically communicate with their audiences both internally and externally?

Darren Sibson will take you through the lessons learnt from arguably Australia’s most socially engaged leader – ANZ CEO Shayne Elliott. With a large presence across Facebook, LinkedIn and Twitter Shayne has built a collaborative and inclusive culture for customers and staff.

FREE WEBINAR: SKILLS FOR TOMORROW'S COMMUNICATION LEADER

10/7/2018

DETAILS

Thursday, 18th October 2018
12pm - 1pm AEDT (Timezone Conversion)
Online Webinar

ABOUT THE SESSION

If you could ‘do over’ your career - would you change it? If you could pin point that pivotal moment when it all fell into place what would that time be?

Katrina Andrews, Managing Partner Andrews Partnership, shares her insight into watching the industry’s most senior executives make the good, the interesting and the unconventional steps in their careers and what we can all learn along the way to ensure we become a communications leader.

In this webinar we’ll consider:

Is developing your media relations career still as 'bankable' as we've always thought?
Will the interest in integrated communication functions fundamentally change how we operate?
What are the future trends and their impact on our skills that we need to think about now?
How have the titans of the industry developed superb stakeholder management skills?
And finally beyond comms; if 85% of comms leaders are interested in Chief-of-Staff roles - should we (and how can we) consider handbrake career turns?

SPEAKER

The first recruitment professional ever-listed in PRWeek’s global ‘Power Book 500’, Katrina established Andrews Partnership, after four years as Founder & Board Director of VMA Group Asia-Pacific.

Her intimate involvement with high-level recruitment has made her a key figure in the growth of Asia’s communications industry in recent years, as she has partnered with businesses across the region to match the right senior talent to the right organisational cultures.

Previously, Katrina spent seven years as APAC Managing Director at Melcrum, global specialists in Internal Communications research. With her broad range of experience, organisations can work with Katrina in the full confidence that she understands their needs and goals.

Brilliant wrap up of #Fusion18

9/17/2018

Kieran McCann, National Thought Leadership Manager at PwC Australia, writes about his experience at #Fusion18.

fusion scholarship - apply now

7/12/2018

Scholarship for Members

We would like to offer IABC APAC members the opportunity to apply for a scholarship to our regional conference, FUSION 2018, in Melbourne, September 10/11. The scholarship will cover registration for the two day conference, the welcome reception and Gala.

To apply simply complete the following:

Share a FUSION post on your LinkedIn profile -OR- Retweet an IABC APAC FUSION tweet onTwitter.
Join the IABC APAC LinkedIn Group - click here
Answer: Which speaker are you most looking forward to seeing at FUSION?
Send your answer together with a screen shot of your social media post to iabcasiapacific@gmail.com by COB Thursday 26 July.

The winner will be announced by email & Twitter
on Friday 27 July.

IABC APAC 2018 AGM MINUTES

6/20/2018

IABC APAC ANNUAL REPORT 2017/18

6/18/2018

IABC Asia Pacific has released our Annual Report for 2017/18.

FUSION EARLY BIRD TICKETS EXTENDED

6/17/2018

Get your tickets today! Early bird extended until Friday , 22nd June 2018.

[FREE WEBINAR] 5 KEY SKILLS TO INCREASE CUSTOMER ENGAGEMENT ON SOCIAL MEDIA

5/22/2018

About The Session

The world has changed how it communicates, with social media usage becoming increasingly essential. While it can be hard to keep up, we need to remember people still do business with people they know, like and trust. Service excellence and consistency of value are essential to business success. Used wisely, social media can help your organisation stand out by providing the tools to better engage with your customers. In this presentation, Mel will share real-life examples and practical ideas to show you the 5 key skills to increase customer engagement using social media. She will talk about how to:

Become a more strategic thinker
create and share content that will that will be relevant to your audience
Save time with social media management tools
Engage and build strong relationships with your audience
Gain an understanding of metrics.

Date:

Thursday, 31 May 2018

Time:

7.30 am India
10.00 am Kuala Lumpur/ Perth
12.00 pm Brisbane
1.00 pm Canberra / Melbourne / Sydney
3.00 pm Wellington

The Speaker

Mel Kettle’s broad experience in communication, stakeholder engagement and leadership has been gained over 25 years, working with member-based, non-profit, commercial and government organisations. She is passionate about getting her clients to engage with their customers, members and stakeholders.

She is constantly reminding them that people do business with people they know, like and trust, and if you don’t engage, how can you get to know each other? Let alone like and trust? Recognised as a thought leader in her field, Mel provides tailored and practical solutions through speaking, mentoring, training and facilitation. She is the author of The Social Association: 5 key skills not-for-profits need to increase member engagement, generate ROI and create thriving online communities.

A sought-after speaker, Mel has spoken at many conferences, workshops and events. Her presentations are customised to suit the audience and are packed full of relevant examples and practical advice. Mel is a past Board Member of The Queensland Choir, War Child Australia and The International Association of Business Communicators (Qld). More information is available at www.melkettle.com

CALL FOR NOMINATIONS - 2018/19 IABC APAC REGION BOARD

4/29/2018

Members in good standing are invited to nominate to serve on the IABC Asia Pacific Regional Board for 2018-19.

Becoming an IABC region leader provides members with an opportunity to make a positive difference for IABC chapters and members

Region board leaders make decisions that support the health of the region’s chapters and guide the professional development of our members, the future of IABC and the profession.

Full details of the commitments and requirements are included in the 2018 Board Info Pack (doc) .

The 2018 Nomination Form (doc) must be lodged by 14th May 2018.